Privacy Policy

Your privacy is important to Peapod. We want to make you feel comfortable and secure shopping in our store. This privacy policy explains the types of information we gather, how it is protected, what we do with it and how you can correct or change information. By shopping at peapod.com, you are accepting the practices described in this Privacy Policy.

Personal Information

When you register with Peapod, you provide us with your name, billing and delivery addresses, e-mail address, telephone number, credit card account number and expiration date and bank account information (“Customer Registration Data”). You select a username and password allowing you access to the Peapod Service. Your password should be kept strictly confidential to prevent unauthorized use. While using the Peapod Service, you may give us special shopping and delivery instructions, which we store and use to pick and deliver your order to your specifications.

Peapod also receives and stores certain types of information whenever you interact with us through the use of “cookies.” Cookies are identifiers transferred to your computer’s hard drive through your Web browser which enable our systems to recognize your browser and to provide you with certain shopping features. These “cookies” allow us to give you customized and personalized service and helps us identify ways to improve your shopping experience.

Cookies are also used to help us track responses to messages sent on behalf of our advertisers so that Peapod may aggregate such information and report results to them. The “help” portion of the toolbar on most browsers will tell you how to reject or disable cookies or receive notice when a new cookie appears. If you choose to reject or disable cookies, you will be unable to use those Peapod Services that require the use of such cookies.

Third-Party Advertisers

Peapod uses one or more companies to place advertisements for our products and services and those of third parties on our Site and third-party sites. Cookies and other technologies such as Web beacons or tags are used to measure the effectiveness of our ads and to determine the display of content and advertising to you based on your interests both on our site, as well as on third-party sites where you may visit. To support this interest based advertising solution, we, and companies who we have contracted with, may use anonymous information about your visits to our and other Web sites. The information collected and used by this process is always anonymous, and does not enable any third-party to identify you individually. If you would prefer not to participate in the services offered through these solutions, you can always opt-out of this activity by visiting the Network Advertising Initiative (NAI) website.

How Does Peapod Use Your Information?

Peapod uses your information to provide the Peapod Service and to enhance and personalize your shopping experience. Peapod does not sell personal information about individual customers (such as name, address, e-mail address, credit card information) to third parties, sell or rent lists of customers or use information about individual customers except to provide the Peapod Service or as described below.

How May You Change or Remove Your Personal Information?

You may at any time review and change your personal information stored by Peapod.com by accessing the My Account page at peapod.com or by contacting Peapod Customer Care at 800-573-2763. You may also request that Peapod permanently remove all personal information stored by Peapod at any time by delivering notice requesting such removal in the manner provided in the Peapod Customer Agreement. Upon such request, Peapod will remove all such information and will not thereafter use personally identifiable information about you in any way. Such request will automatically terminate your Peapod Service.

Site Security

At Peapod, we want you to feel safe while shopping with us. That’s why we use VeriSign™, the only company focused entirely on digital authentication. VeriSign™ encrypts all of your personal information, including name, address and credit card number, as it travels over the Internet. Once received, your personal information is stored in our secure data center.

Privacy and Security Policy Changes

Peapod reserves the right to change this policy at any time. If Peapod makes a substantial change in the use of your personally identifiable information Peapod will notify you in the manner provided in the Peapod Customer Agreement. For other policy changes, please check this page periodically. Your use of Peapod.com means that you accept the practices described in this Privacy and Security Policy as changed from time to time.

  1. Aggregated Information. Peapod may use aggregated information regarding its customers and usage of the Peapod Service (such as customer demographics and traffic patterns) and disclose such aggregated information to advertisers, partners and others for various purposes.
  2. Third Party Service Providers. Peapod may employ other companies and individuals to perform certain functions such as delivering packages, processing credit card payments and analyzing data. They may have access to personal information to perform their functions.
  3. Sale of Business. Peapod may transfer Customer Registration Data and other personal information in connection with the sale of Peapod or the sale or transfer of its business operations in your geographic area to a third party provider of grocery ordering or delivery services who agrees to be bound by this Privacy Policy until you consent that such information will be governed by the policies and terms of such third party provider.
  4. Enforcement of Agreement or Compliance with Law. Peapod may use or disclose personal information when Peapod believes it is appropriate to enforce this Agreement, to protect the rights, property or safety of Peapod or its users or to comply with the law.